What is Life Coaching?

Life coaching is a widely misunderstood approach.

By some considered a modern form of counselling, by others an expensive agony aunt and by many a bi-product of American's attitude to chasing the proverbial dream. The truth couldn't be more different.

Life coaching has grown to be a hugely successful form of talking therapy, to the extent that it has helped turn people’s lives around.

A life coach is someone that looks to empower others by helping them make, meet and exceed goals in both their personal and professional lives.

A Key Aspect of Life Coaching is Confidence

Often people that use a life coach are short of self-confidence and find themselves in a routine or rut that lacks enjoyment or excitement.

Their self-worth is low or the challenge facing them too high. A life coach essentially seeks to reinstall an individual’s faltering confidence and ensure they have it within themselves to live up to their potential.

Guidance
Empowerment and
Improvement
Guidance is the life coach providing the tools and support for someone to broaden their perspective and open their mind, hence enabling them to reach their goals.

Empowerment is to a large extent down to the individual to realise their own self-worth and self-belief that has, for one reason or another, diminished.

And improvement in the sense that an individual will go from where they are to where they want to be, in effect reaching their goal.

Life coaching can help with virtually any aspect of someone’s life, whether it is in their personal or professional life.

Hiring a life coach for personal difficulties has become a huge market and is continuing to grow.

Most often a life coach's services are required for family coaching or help with a relationship. With over a third of all marriages in the UK ending in divorce, more and more people are turning to a life coach in an attempt to save their relationship.

The stress of work coupled with financial worries mean young couples have less time for each other and this heavily impacts upon their home life and in turn causes strain in a relationship.

As a result, the demand for relationship coaching has risen exponentially over the last decade.

There are many other reasons why people seek the services of a life coach for personal endeavours.

These vary from a lack of motivation to exercise, help taking up a new hobby or indeed improving at an existing hobby, and having someone to consult before taking a gap year or year abroad.

Life coaching has helped people in their professional lives for a long while, dating back to the 1980’s.

Business coaching can support people in all lines of work. Whether it is executive coaching for senior managers, interview coaching for job seekers or start-up business coaching for entrepreneurs, all have proven to be massively successful in fulfilling an individual’s goal.

Coaching has also been seen to help with motivating a workforce or helping someone find a work/life balance that has for one reason or another been lost.

Of course people are going to be sceptical about firstly turning to a life coach and secondly opening up to someone in an intimate environment.

However the success of a life coach is highly dependent on the individual and their desire to change.

A life coach isn't a miracle worker, just as a counsellor isn’t. But rather than dwelling on the past and probing what has gone before, a life coach has a more positive outlook and will concentrate on the future and encourage personal development.

  1. OBJECTIVES: First, we determine exactly what objectives you want to achieve.
  2. DEEP INSIGHT: We go deep and discover what is really stopping you today, such as unhelpful behaviours, limiting beliefs or perceived obstacles - and remove them.
  3. ACTION: We transform insight into actions and a strategy to get you to you closer to achieving your objectives.
  4. ACCOUNTABILITY: We keep you accountable between sessions ensuring that you complete growth tasks and assignments to move you forward.